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| Campaign Type | Campaign Budget | Landing Page Costs | Conversion Rate | New Customers |
|---|---|---|---|---|
| Without Landing Page | $100 | ------ | 2% | 200 |
| With LP | $100 | $100 | 2.5% | 225 |
| With LP + Testing & Optimization | $125 | $125 | 3% | 240 |

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